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Digital Marketing Strategy

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snitt 527 kr15 sep.Idag
15 september 2026
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Digital Marketing Strategy

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Ready to develop and implement a digital marketing strategy that elevates your career?Digital Marketing Strategy is a practical guide designed for mid-career professionals seeking to build credibility and lead with confidence. Written by marketing expert Simon Kingsnorth, the fourth edition of his top-rated manual offers detailed models and frameworks to help you apply strategic principles across AI integration, marketing automation and digital analytics. With fresh real-world examples and actionable tools, it empowers you to optimize your digital marketing efforts and deliver measurable impact.You'll learn how to:- Develop a strategic digital marketing plan using proven frameworks - Implement AI-driven tools to enhance campaign efficiency- Optimize marketing performance with data-backed decision making- Build career credibility through advanced digital marketing skills- New to this edition: Use AI to build a strategy, the metaverse, Web3 and NFTs, plus updates to data points,