
Your New Money Story
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Your New Money Story
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Neuroscientists estimate that over 90 percent of our operating systems—beliefs, behaviors, patterns—are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we systematically understand our relationship with money, can we overcome the mind and brain’s resistance to change? Especially when so many of the current popular strategies for change are contrary to the way the mind and brain work? Each money story line contains unspoken assumptions, emotional agendas, and unconscious meanings. Money becomes a portal to the immaterial and the intangible, a Rorschach onto which we project our needs and hopes. Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth combines twenty-five years of psychiatric and psychoanalytic practice and over a dozen years of professional and executive mentor coaching with groundbreaking